History & Overview
In response to the 2015-2016 climate sessions, University of Iowa and Iowa City community members partnered to increase education and training for downtown businesses to become more culturally intelligent.
The inaugural Iowa City (I.C.) Better Bridges Institute is a day-and-a-half event designed for business owners and managers to learn more about identity, bias, and strategies to have inclusive customer service. The inaugural Institute was held January 10 – January 11, 2017.
The training consists of content from the National Coalition Building Institute (NCBI) training session on Leadership for Equity & Inclusion, socially just customer service, equitable hiring practices, leading and managing a diverse team, and inclusive marketing. Each participant also receives a I.C. Better Bridges Toolkit and has the chance to apply for a Micro Grant to support diversity, equity, and inclusion initiatives at their organizations.
“Diversity and inclusion are crucial concepts for owners, managers, and the general business person. Working with a diverse team means new ideas, innovation, and (ultimately) increased profit, but only if that team is well supported and different experiences are acknowledged and valued. This institute provided a wonderful opportunity to discuss those experiences, and receive informative training on best practices,” said Brianna Marcelo, director of Diversity Resources in the Chief Diversity Office. “We appreciate all who participated, and we look forward to continuing to work together with our partners to talk about and implement steps we can all take to continue to improve the climate both on campus and in Iowa City for all members of the community.”